Posts from July 2021
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22
Selling a Property 'Sight Unseen'
Would you buy a home without ever stepping inside? A growing number of your clients would!
One of the biggest reasons why Homesale Realty agents thrive is our ability to adapt to trends in the real estate world. While buying a home "sight unseen" wasn't invented in 2020, it became more popular and accepted.
It is not unusual for investors to buy without ever setting foot inside a property. As more agents have learned the best ways to use virtual and video tours, however, that option is growing more attractive to the average buyer. Virtual tours let them extend the radius of their search while traveling less.
Unfortunately, there are some unique risks for both the listing broker and the buyer's broker.
8
Personal Touches That Leave Lasting Impressions
One reason why Homesale Realty is so effective is deep client relationships – and the benefits they bring.
According to the National Association of Realtors, more than 90% of customers surveyed said they would use their real estate agent again. They are even enthusiastic to recommend their agent to others soon after a transaction. However, only a small fraction actually ends up using the same agent more than once.
The sad reason why? They simply forget their old agent – name and all!
This effect costs real estate agents big opportunities for life-long transactions and referral business. After all, the lifetime value of any customer can be very high. Although most people go five years or more between home buys, every satisfied client may be able to send you one referral a year.
