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As you begin your new career in real estate, it's important to establish yourself and your agency as the best in the business. This is why Homesale Realty puts a premium focus on giving you the tools and expertise you need to be successful in your new field, but what exactly makes a real estate agent truly successful?
It's easy to measure success with the tangibles such as sales, volume, and client base, but the intangibles establish agents and make them successful in their day-to-day dealings. With that said, there are some routine habits that make real estate agents truly successful in what they do.

Social media is a terrific way to find new customers and stay in touch with those you've served in the past. Since most of your new customers are bound to find you online, cultivating an active digital presence makes a lot of sense. By posting regularly, you can foster trust and build a true rapport.
That said, it takes a certain level of social savvy to use these tools to their utmost. Social media is always changing, and that means learning and re-learning the best ways to use it. If you stay ahead of the curve, you'll attract business more easily.
Social Stories represent one great innovation many real estate agents aren't using yet.
What Are Social Stories?
Humans are storytellers by nature. One of the best roles of social media is to enable that impulse, letting people weave tales about their lives as events happen. Social Stories is the name given to a set of Facebook and Instagram features that help facilitate this. They take the form of photos or short video clips, a maximum of 15 seconds long. Story content is available for only 24 hours.