Posts from November 2019
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28
New Agents: Avoid These Listing Mistakes
There are many reasons why Homesale Realty is a career that attracts both new graduates and career changers alike. It's a rewarding profession both in terms of job satisfaction and income potential. However, there are certain stumbling blocks that many agents can trip over early in their careers when it comes to listing a property. Today we are looking at some common mistakes you can make in your first listings and how to avoid them.
- Grammar Matters
One of the more elementary mistakes new agents make in their listings can be traced back to elementary school, or more to the point grammatical mistakes. Common errors include writing portions of property descriptions in all caps for emphasis or failing to catch homophones such as cellar/seller. You should also avoid using "inside baseball" terms or acronyms that the common buyer might not understand. When it comes to selling a home, buyers may be making one of the most important financial decisions of their life and these common mistakes confuse them can give a bad impression that can keep them scrolling.
14
Hashtag How-To: Leverage Social Media to Increase Reach
If you're wondering why Homesale Realty is so successful in the digital age, here's one big reason: Our real estate agents use social media to make our clients' listings more visible online.
Most people looking to buy a home go online first, so it makes sense to have a digital marketing strategy in place right away. Over the last few years, social media has emerged as a terrific tool to get listings to the right audience.
With social media, it becomes possible for you to respond to queries about a listing right away. Instant feedback means you can set up tours of a home faster. More interested buyers are attracted and take the next steps. Ultimately, that accelerates time-to-closing.
Of course, not all real estate agents come to the industry with social media savvy. When you are on the outside looking in, it can seem more complicated than it is. The learning curve isn't so fearsome, and the results are definitely worth it.
To get current with social media, there's one place to begin: The small, yet mighty hashtag.
