Posts from December 2021
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23
Developing a Lead-Building Strategy for 2022
A new year means new opportunities! One big reason why Homesale Realty agents outperform the rest is their ability to leverage seasonal changes that affect the market. While others rest, you can develop a lead generation strategy that will succeed in the new year.
You probably already know the majority of your future clients will look for you online. If you have a website where you post helpful, informative content targeted at your ideal clients, you're doing a great job laying the foundation for lead generation. But you can always go further.
2
How to Balance the Holidays and a Busy Housing Market
It's often said the home market drops off during the holidays. But this year is an exception!
One reason why Homesale Realty agents are so effective is their ability to adapt to change. Yes, it's true many sellers avoid listing during the holidays. It can also be challenging to motivate buyers to do the footwork necessary to explore their options. But this year is very different.
With historic shifts in the housing market, both buyers and sellers have an incentive to work overtime for their goals. That means real estate agents need to be ready to put in some extra hours as well. Those who succeed in doing so will be in a position for a long-term relationship and the referrals it offers.
