Posts from July 12th, 2018
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12
Use Your Facebook Business Page to Attract Leads
Join BHHS Homesale Realty and you'll soon get all the inside info you need to get your practice on track for success. One of the most important is the value of social media, especially Facebook, in building relationships with prospects and getting referrals.
Although Facebook can be an amazing tool, there is a right way and a wrong way to use it. The right way will consistently add motivated leads to your pipeline. The wrong way won't necessarily harm your business, but it won't add much to it either.
Your Facebook page is best understood as an inbound marketing channel, not a traditional ad or brochure. What does that mean? Essentially, your goal on Facebook is to provide helpful and informative content to people who need it – even before they're ready to buy. That fosters the trust and rapport you'll need to ultimately work with them later.
So, how can you make sure you're really "crushing it" out on Facebook? Follow these tips to set up a high-converting Facebook business page for your practice:
