Posts in category 'Career In Real Estate'

Technology has transformed our world and made it easier than ever to work from home. At the same time, COVID restrictions and social distancing have made it a requirement for many real estate agents. As a real estate agent, it's crucial to make your home office a comfortable space where you can get your work done. As you set up your office and get ready to get to work, the following are five ways that you can make your home office work for you so that you can work for your clients.

1. Organize, Update, and Upgrade Your Technology
   Make sure you have the tools you need to do your work. At a minimum, you'll need a reliable laptop and a stable WiFi connection. You will also want to install any software and applications and purchase any office equipment you need to service clients. This will help you with everything from hosting virtual open houses to closing deals.

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Almost every real estate agent spends the first years of a career building a referral network. One reason why Homesale Realty emphasizes this is because referrals keep your business going while you establish your marketing.

Eventually, successful agents shift from seeking new referrals to serving clients drawn by their website, social media, and digital content. In the beginning, the referral network is the foundation that makes it all possible.

Here's how to get started strong with a referral network.

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To get started in the real estate business, it's often easiest to hit the ground running with buyer clients. One of the biggest reasons why Homesale Realty is so successful is because agents who decide to focus their business on buyers learn exactly how to do it.

As a buyer's agent, you are one of the most important allies your client has in reaching their real estate goals. Many buyers are on the market for the first time and go into the process expecting it to be difficult, stressful, and time-consuming. You truly have the chance to stand out!

Succeeding in real estate is a result of doing the right things – and doing them consistently and well. Buyer's agents and seller's agents have different ways to add value for clients and make a lasting impression. Are you doing everything you can to wow your current clients?

To build your reputation for customer care excellence, try these five ideas.

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In-person showings are making a comeback as COVID-19 restrictions are eased, but that doesn't mean buyers or sellers will be returning completely to business as usual. Expect an adjustment period, with some customers still cautious and others itching to get back to business. Taking steps to stay safe, sanitary, and proactive about health-related issues will still be priorities when showing homes. Support for agents during these unusual times is one reason why Homesale Realty is such a great choice for your career, and today we're taking a closer look at what to expect when showing homes as restrictions lift.

• Prepare to Practice Social Distancing
  While some restrictions are being eased, buyers won't necessarily want large numbers of people touring their home at the same time, and sellers may not be interested in being part of a large crowd in an enclosed space. So you may have to restrict the number of visitors who are in the house at the same time, to make everyone involved more comfortable. The exact number will depend on the seller's comfort level and on any remaining restrictions regarding public gatherings.

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Capturing great listing photos is key to an attractive real estate listing, and should be an important part of a successful social media strategy, as well. Instagram is the perfect medium for sharing your listing photos, creating engagement with your audience, and ultimately building more interest in your listings. Our marketing expertise is one reason why Homesale Realty can help take your career to the next level, and social media is an ideal place to start. So let's dig into the reasons why great listing photos deserve Instagram posts.

• Why Instagram Is Ideal for Real Estate Marketing
  Instagram is one of the most popular social media sites in the world, with a focus on photo, video, and engagement. More than a billion people log on to Instagram each day, with more than 100 million users per day in the United States alone. Instagram is a visual medium, which makes it perfect for sharing real estate content that's best presented through photo and video. Real estate content is very popular on Instagram, which leads to increased competition but also to a larger potential audience for your content.

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