Posts with tag 'Berkshire Hathaway Homesale Realty'

Plenty of attention focuses on buyers and how they navigate the market. But getting to closing day has its own challenges for sellers. One reason why Homesale Realty is so successful is we see the process from both sides.

One big point of confusion for sellers is disclosure.

Sellers have a duty to disclose "material defects" in a home. But this can be more complex than it seems. Rules for what must be disclosed vary from one state to another. Likewise, it's hard to know what any buyer will consider "material" to decisions about a home.

Many sellers feel anxious about disclosing "too much." Or they might not realize certain things they deal with daily – say, a warped door or a leaky faucet – warrant disclosure. Whatever the case, there is no such thing as over-disclosing. Being thorough can prevent a lawsuit.

So, what should you tell your clients to get them into the right mindset? Here are some things to know.

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Every home has its own story. One of the top reasons why Homesale Realty stands out is our agents' uncanny abilities to learn and showcase those stories, highlighting the reasons a home is distinct from others like it. The story can be woven into listings and other materials.

With experience, many agents develop an instinct for the best way to position a home. You can start the process by talking to the seller, but never allow yourself to feel limited. Thinking systematically about the home's story can unlock powerful opportunities to attract buyers.

People naturally respond to stories — telling and listening to stories helps us make sense of our lives and the world around us. So, it should come as no surprise that learning how to tell stories in a listing is a skill that comes in handy. It can get properties sold faster and at better prices.

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Safety is a serious concern for any real estate agent. Whether you are new to the industry or have years of experience, it is something you should never overlook. Recent challenges with public health and safety are among the reasons why Homesale Realty emphasizes this in our training.

Developing the right safety skills is important, and reviewing safety practices from time to time can also be helpful. No matter how nice a neighborhood is, it is crucial to stay aware of yourself and the environment.

Luckily, it only takes a few minutes to do the right thing when it comes to safety. That gives you the peace of mind you need to deliver excellence. Here are five essential ways to turn safety skills into effective habits.

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Turning the page on this year provides the opportunity to reflect on the year that was and also to start planning your real estate goals for the year to come. The right real estate team makes a huge difference in achieving those goals, which is one reason why Homesale Realty is such a great choice for agents who want to advance their careers. Today, we're going to take a closer look at six key business goals that you can set to help you achieve success in the new year.

• Boost Your Social Media Presence and Stay Active
  The unique nature of 2020 has put even more focus than ever on building a strong online presence for your personal real estate brand, and social media is the perfect place to start. The two biggest keys to success are being engaging and consistent. Take the time to engage your connections in conversations, answer questions, and share your real estate expertise. Be consistent by blocking out some time for social each day – even 15 or 30 minutes a day makes a big difference over time.

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There's no doubt that 2020 has been a year of dramatic, unexpected change in so many areas of life, with everything from going to work to shopping for homes now happening from a distance. Real estate agents have had to adapt to the "new normal," with so much of the purchasing process happening remotely for both buyers and agents. Fortunately, the industry has adapted, and sales are still going strong. Why Homesale Realty? We can help you adapt to whatever comes next, starting with our 5 long-distance selling tips for new agents.

1. Dedicate Time to Getting to Know Your Buyers
   When a buyer is shopping from a distance, a strong, trusting relationship with their real estate agent is crucial to success. That starts with the very first phone call, when you'll learn about their wants, needs, motivations, and what they're seeking in a new home. But it doesn't stop there. As you get to know your buyer, you will be able to ask more specific questions and get feedback on the homes that you're showing them. Be sure to make it easy to stay in contact, by offering to communicate through whatever platforms they're most comfortable using.

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