Posts with tag 'Career development'

One reason why Homesale Realty is so effective is deep client relationships – and the benefits they bring.

According to the National Association of Realtors, more than 90% of customers surveyed said they would use their real estate agent again. They are even enthusiastic to recommend their agent to others soon after a transaction. However, only a small fraction actually ends up using the same agent more than once.

The sad reason why? They simply forget their old agent – name and all!

This effect costs real estate agents big opportunities for life-long transactions and referral business. After all, the lifetime value of any customer can be very high. Although most people go five years or more between home buys, every satisfied client may be able to send you one referral a year.

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Spring cleaning is an important ritual. Many people from all walks of life, living all over America, use it as a way to get a fresh start. One of the reasons why Homesale Realty sees such strong returns in spring is our ability to use this time-tested formula to "clean out" every part of our business.

Like January 1st, the arrival of spring is among those once-a-year milestones almost everyone takes time to recognize. After the heady hope of New Year's resolutions, though, spring is the perfect time to get down to the nitty-gritty and course correct in practical ways to strive toward your goals.

By getting rid of "clutter" in all aspects of your practice, you position yourself for success.

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To attract a healthy flow of leads for your business, it's crucial to promote yourself in the right ways. One reason why Homesale Realty is so effective is because we help our team members go from chasing referral business to drawing the right clientele directly to them. That leaves more hours in the day to build your practice.

In-person real estate marketing is only the beginning. To achieve more, you can put modern technology to work for you. Although many real estate pros thrive on face-to-face interactions, we've all seen their limitations over the last few months. Done right, your digital marketing can keep working for you 24 hours a day.

The sooner you make the leap to a mix of online and in-person promotion, the better. Here are five of the most powerful ways to do it.

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Plenty of attention focuses on buyers and how they navigate the market. But getting to closing day has its own challenges for sellers. One reason why Homesale Realty is so successful is we see the process from both sides.

One big point of confusion for sellers is disclosure.

Sellers have a duty to disclose "material defects" in a home. But this can be more complex than it seems. Rules for what must be disclosed vary from one state to another. Likewise, it's hard to know what any buyer will consider "material" to decisions about a home.

Many sellers feel anxious about disclosing "too much." Or they might not realize certain things they deal with daily – say, a warped door or a leaky faucet – warrant disclosure. Whatever the case, there is no such thing as over-disclosing. Being thorough can prevent a lawsuit.

So, what should you tell your clients to get them into the right mindset? Here are some things to know.

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Every home has its own story. One of the top reasons why Homesale Realty stands out is our agents' uncanny abilities to learn and showcase those stories, highlighting the reasons a home is distinct from others like it. The story can be woven into listings and other materials.

With experience, many agents develop an instinct for the best way to position a home. You can start the process by talking to the seller, but never allow yourself to feel limited. Thinking systematically about the home's story can unlock powerful opportunities to attract buyers.

People naturally respond to stories — telling and listening to stories helps us make sense of our lives and the world around us. So, it should come as no surprise that learning how to tell stories in a listing is a skill that comes in handy. It can get properties sold faster and at better prices.

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