Posts with tag 'Career in real estate'

Social proof is an important concept when it comes to growing your real estate practice.

No matter how long you've been in business, people want to know others "just like them" have had success with you in the past.

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A listing presentation is one of the most important steps in building a relationship with a new client. It creates trust necessary to ensure clients feel comfortable taking your advice. 

Plenty of new real estate agents get nervous about listing appointments. Once you understand the psychology of clients, however, it's much easier to foster genuine rapport.

Taking time to think deeply about this will also put you way ahead of many others who might be tempted to use high-pressure sales tactics.

To succeed in listing presentations--for yourself and your clients--use these techniques:

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Done right, an open house is one of the most compelling ways to move serious buyers forward on a property. A good open house makes a lasting impression that can bring people back even if they've looked at dozens of other options. 

Naturally, though, there is some risk – a bad open house can chase qualified buyers away!

It takes time and experience to get the knack of holding a terrific open house. Still, there are some basic mistakes you can avoid to make your odds of success that much better. Follow these tips and you won't find yourself groaning "Why a career in real estate?"

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The most common question a real estate agent hears has nothing to do with houses.  It's this: Why a career in real estate?

Careers in real estate are some of the most rewarding around. However, most folks don't know what really goes into the profession day to day. Misconceptions abound, including that it's particularly easy or that the average real estate pro doesn't do much.

Busting these myths is a crucial step forward for your future real estate success. The more you know, the easier it'll be to make a truly informed decision on whether real estate is right for you.

Let's take a look at the five biggest reasons to pursue careers in real estate:

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Lots of industries slow down around the holidays--especially in professional services. While it's the most important time of the year for the average retail business, those who rely mostly on their expertise and knowledge are in a different position entirely.

From November through mid-January, real estate agents and many others may find their phones are all but silent. There are many reasons for this: People have to budget for their holiday expenses and they aren't necessarily in the mood to manage a lot of uncertainty.

Yet, people don't stop thinking about their home search during the holidays.  After all, the New Year is right around the corner. That's when mindsets change and people focus on jumping to something new. Your challenge as a real estate agent is a deceptively simple one: Inspire them to get moving a few months sooner.  But prospecting isn't the only way to succeed. Use these tips to "make the most of your real estate business during the holidays."

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