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Become a REALTOR | 49 Posts
Uncategorized | 1 Posts
October
28

Video Strategy Tips for Agents - BHHS Homesale Realty

Video is some of the most popular content online.

On the whole, video is more likely to be viewed, remembered, and shared than other content. The presence of a video on a page can positively influence consumers' behavior even when they don't take the time to watch it!

Video content is one reason why Homesale Realty excels in today's digital landscape.

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October
14

Online Reviews - BHHS Homesale Realty Careers

Whether on social media or specialty websites, online reviews make a big difference in how potential clients see you. That's especially true if those discoveries are their first impression. One reason why Homesale Realty excels is our skill in reputation management.

Good reviews don't happen by accident. Yes, they're a reflection of all the hard work that you put into your relationships. But they also go a little bit further. Even your most satisfied clients won't necessarily think about leaving a review. In fact, negative reviewers are far more motivated!

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September
30

Neighborhood Knowledge - New Agents - BHHS Homesale Careers

Your customers aren't just buying a house. They're also choosing a neighborhood. You might wonder why Homesale Realty emphasizes this so much.

The answer is simple: When customers perceive you as a neighborhood expert, they are more likely to value your expertise highly. That doesn't just mean parting with your commission more enthusiastically (though that's nice, too.) It means recognizing your unique insight and giving you the benefit of the doubt when it matters.

A little cooperation goes a long way, especially when you're still learning the ropes!

Knowing the local neighborhoods inside and out isn't just about launching your career, however. It also helps you grow your business to the size and scope you want. A genuine "neighborhood expert" has value to offer that few others can beat, no matter how they choose to brand or which buyers they appeal to. In the end, it all comes down to a neighborhood.

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August
12

Second-Home Buyers - BHHS Homesale Careers

Buyers seeking a second home often have very different needs compared to those buying their first property. One of the biggest reasons why Homesale Realty is preferred for second homes is our knowledge on this topic.

Here are some of the ways second home buyers might be distinct from others:

  • They tend to have more disposable income and can make competitive offers on more properties

  • They have clearer long-term plans for properties they buy: investment, income, or inheritance

  • Their first and second homes may be separated by hundreds or even thousands of miles

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July
22

How to Sell a Home Sight Unseen - BHHS Homesale Careers

Would you buy a home without ever stepping inside? A growing number of your clients would!

One of the biggest reasons why Homesale Realty agents thrive is our ability to adapt to trends in the real estate world. While buying a home "sight unseen" wasn't invented in 2020, it became more popular and accepted.

It is not unusual for investors to buy without ever setting foot inside a property. As more agents have learned the best ways to use virtual and video tours, however, that option is growing more attractive to the average buyer. Virtual tours let them extend the radius of their search while traveling less.

Unfortunately, there are some unique risks for both the listing broker and the buyer's broker.

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