Posts with tag 'Customer relations'

One reason why Homesale Realty is so effective is deep client relationships – and the benefits they bring.

According to the National Association of Realtors, more than 90% of customers surveyed said they would use their real estate agent again. They are even enthusiastic to recommend their agent to others soon after a transaction. However, only a small fraction actually ends up using the same agent more than once.

The sad reason why? They simply forget their old agent – name and all!

This effect costs real estate agents big opportunities for life-long transactions and referral business. After all, the lifetime value of any customer can be very high. Although most people go five years or more between home buys, every satisfied client may be able to send you one referral a year.

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As housing demand continues to greatly outpace supply, 2021 is turning into a seller's market.

But it's not all bad news for buyers: Low interest rates continue to give them opportunities worth pursuing. One reason why Homesale Realty has been so effective over the last year is our ability to help clients navigate a market unlike any other in recent memory.

Buying a home in a seller's market is a little like sailing across the ocean. The old mariner's adage definitely applies: "You can't direct the wind, but you can adjust your sails." That equals finding ways to help clients move toward their goals while managing their energy and expectations.

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Today's homebuyers love video – and as a real estate agent, so should you!

One reason why Homesale Realty agents have been so successful over the past few years is our early adoption of video marketing. Video's popularity has skyrocketed as more people are using their smartphones to browse home listings. It's fast, fun, and helps buyers feel like they're there.

And video isn't just great for home listings. You can use it to build your brand!

All other factors being equal, people are much more likely to watch a video than they are to slog through a lot of plain text. Even when you have captivating photos, a video will still garner plenty of attention. When you're introducing yourself to a first-time website visitor, video is the next best thing to being there.

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One of the biggest reasons why Homesale Realty has been so successful in 2020 and 2021 is our team's focus on learning, adapting, and embracing new ways of doing things as the market changes. One big example in recent times is the new digital closing process.

For buyers and sellers alike, closing day on a home is a big occasion. But it's not all fun and games: In fact, both sides can end up spending hours reviewing and signing off on paperwork. In the opening days of the COVID-19 pandemic, everyone knew an alternative was crucial.

The result is digital closing.

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Staging a home can raise its value and help you get to closing sooner. But staging isn't just about fresh-baked cookies in the oven! One reason why Homesale Realty team members consistently move homes faster than the competition is our modern approach to staging each home.

Learning to stage homes means unlocking a new skill that can add thousands of dollars to your average home sale. Whether you decide to do it yourself or hire a professional home staging service, however, it's crucial to develop an eye for staging possibilities. After all, they help you showcase a home in its absolute best light.

Telling the story of a home's unique value is at the heart of real estate. Staging is one more tool to do it!

With the growing popularity of home renovation and flipping shows, many of your clients have probably heard about staging. They might even have experienced it firsthand. Average sellers may know that they need to tidy up and use natural light, but they don't know enough about staging to make a big difference.

That gives you an amazing opportunity to add value they can see in their bottom line on closing day.

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