Posts with tag 'Homesale Realty'

According to research by the National Association of Realtors, homebuyers surveyed said they value honesty and trustworthiness above all the other traits a real estate agent can bring to the table. One of the reasons why Homesale Realty agents are successful is their ability to build that relationship of trust.

First-time homebuyers, in particular, always look for a real estate pro they can rely on. Buying your first home is exciting, but it can also be nerve-wracking. There are all kinds of questions that need to be sorted out. Financing may be the biggest one on most people's minds, but legal and tax issues lurk around the corner. Dealing with a seller and getting a home inspection can also be hectic.

First-time buyers don't always know what they don't know – and that's stressful! With that in mind, it's crucial to go the extra mile when you work with them. Let's look at five of the top ways to help first-time buyers be successful.

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Capturing great listing photos is key to an attractive real estate listing, and should be an important part of a successful social media strategy, as well. Instagram is the perfect medium for sharing your listing photos, creating engagement with your audience, and ultimately building more interest in your listings. Our marketing expertise is one reason why Homesale Realty can help take your career to the next level, and social media is an ideal place to start. So let's dig into the reasons why great listing photos deserve Instagram posts.

• Why Instagram Is Ideal for Real Estate Marketing
  Instagram is one of the most popular social media sites in the world, with a focus on photo, video, and engagement. More than a billion people log on to Instagram each day, with more than 100 million users per day in the United States alone. Instagram is a visual medium, which makes it perfect for sharing real estate content that's best presented through photo and video. Real estate content is very popular on Instagram, which leads to increased competition but also to a larger potential audience for your content.

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Social media is a key part of staying connected with customers and leads. Especially in today's world, it provides a unique opportunity to attract and inform your audience. Social media savvy is one reason why Homesale Realty agents are so successful.

Now is the perfect time to pay special attention to the various social media platforms your clients are active on. Not only can you keep them informed, you can also reassure them that you're there for them every step of the way. And good social media builds relationships in the weeks and months before a lead even decides to take action. Here's how to craft social media that engages:

1. Launch Your Business Page on Facebook
   Facebook has the advantage of being a place people go to relax and stay connected with their loved ones. It also has the most powerful targeted advertising in the social media world. Your business page on Facebook is particularly effective for staying in touch with past customers who choose to follow you. Make sure your page is fully filled out and communicates your value!

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Like every other aspect of everyday life, the real estate industry has certainly been impacted by the COVID-19 precautions in effect around the country and world. But staying home doesn't have to mean putting the brakes on your career! Video marketing makes it possible to stay in touch with clients, show homes virtually, and attract new business, no matter where you're currently located. Why Homesale Realty? We help our agents adapt to any situation and overcome challenges, with timely advice like our 5 steps to successful video marketing.

1. Use Virtual Open Houses to Let Buyers Tour Homes from Anywhere
   During a time when holding in-person open houses is all but impossible, buyers still want to be able to tour homes. Give them what they want by hosting virtual open houses, where you lead the viewer through the home, on camera, and discuss the perks of the property. Virtual open houses tend to work best when you treat them like the real thing, by dressing your best, planning ahead for what you're going to say, and promoting the open house on all of your social channels so people know when to watch.

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It's never a good idea to ignore common sense when you are eager to make a sale. Whether you're selling commercial or residential real estate, following a few basic safety rules will help keep you safe. While you can negotiate everything from the price to the terms, you should mark the following personal safety practices as non-negotiable. 

• Meet in Your Office or a Public Place. Your first meeting should happen at your office or in a public place such as a coffee shop, restaurant, etc. You should never have a first meeting in a client's home or in another place where you are alone or can't make a quick exit. When you meet, verify the client's identity by examining their ID, or through another method such as cross-referencing social media profiles, business pages, etc.

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