Posts with tag 'Homesale Realty'
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25
New Agents: How to Meet the Needs of Younger Buyers
In 2020, Millennials were the largest group of homebuyers. As the pandemic wore on, older members of Gen Z stood up and made a showing in the market. Both younger generations will continue to be well-represented in the coming years. This is why Homesale Realty focuses plenty of attention on them!
Millennials and Gen Z are very different, but you're likely to work with both:
- Millennials
The oldest Millennials are over 40. That cohort is sometimes known as "the Oregon Trail Generation" to distinguish it from younger peers. The Millennial age range runs 1981-1996, so the youngest Millennials are now in their mid-20s.
28
Have You Updated Your Video Strategy Lately?
Video is some of the most popular content online.
On the whole, video is more likely to be viewed, remembered, and shared than other content. The presence of a video on a page can positively influence consumers' behavior even when they don't take the time to watch it!
Video content is one reason why Homesale Realty excels in today's digital landscape.
14
Time to Review Your Online Review Process
Whether on social media or specialty websites, online reviews make a big difference in how potential clients see you. That's especially true if those discoveries are their first impression. One reason why Homesale Realty excels is our skill in reputation management.
Good reviews don't happen by accident. Yes, they're a reflection of all the hard work that you put into your relationships. But they also go a little bit further. Even your most satisfied clients won't necessarily think about leaving a review. In fact, negative reviewers are far more motivated!
30
New Agents: Know Your Neighborhoods
Your customers aren't just buying a house. They're also choosing a neighborhood. You might wonder why Homesale Realty emphasizes this so much.
The answer is simple: When customers perceive you as a neighborhood expert, they are more likely to value your expertise highly. That doesn't just mean parting with your commission more enthusiastically (though that's nice, too.) It means recognizing your unique insight and giving you the benefit of the doubt when it matters.
A little cooperation goes a long way, especially when you're still learning the ropes!
Knowing the local neighborhoods inside and out isn't just about launching your career, however. It also helps you grow your business to the size and scope you want. A genuine "neighborhood expert" has value to offer that few others can beat, no matter how they choose to brand or which buyers they appeal to. In the end, it all comes down to a neighborhood.
26
How Seasoned Agents Can Help the Next Generation
Experienced real estate agents can accelerate their colleagues' journey to success and impact in the industry. One reason why Homesale Realty teams are so effective is because we are able to connect new agents with the skilled mentors who can help them navigate around problems in the early stages of their career. Instead of reinventing the wheel, they have the opportunity to uncover and implement solutions right away.
To make it work, seasoned real estate agents must take an active role in skill cultivation.
Getting involved with others' development improves outcomes on both sides. It's well known that being able to explain a topic moves you much closer to mastering that topic. Teaching others allows you to reflect and further refine your knowledge. This is especially critical when you are trying to go from "good" to "great."
