Posts with tag 'Marketing Strategy'
Subscribe and receive email notifications of new blog posts.
RSS Feed
- 2026 | 8 Posts
- 2025 | 24 Posts
- 2024 | 24 Posts
- 2023 | 24 Posts
- 2022 | 24 Posts
- 2021 | 24 Posts
- 2020 | 25 Posts
- 2019 | 23 Posts
- 2018 | 24 Posts
- 2017 | 25 Posts
- 2016 | 24 Posts
23
Developing a Lead-Building Strategy for 2022
A new year means new opportunities! One big reason why Homesale Realty agents outperform the rest is their ability to leverage seasonal changes that affect the market. While others rest, you can develop a lead generation strategy that will succeed in the new year.
You probably already know the majority of your future clients will look for you online. If you have a website where you post helpful, informative content targeted at your ideal clients, you're doing a great job laying the foundation for lead generation. But you can always go further.
25
New Agents: How to Meet the Needs of Younger Buyers
In 2020, Millennials were the largest group of homebuyers. As the pandemic wore on, older members of Gen Z stood up and made a showing in the market. Both younger generations will continue to be well-represented in the coming years. This is why Homesale Realty focuses plenty of attention on them!
Millennials and Gen Z are very different, but you're likely to work with both:
- Millennials
The oldest Millennials are over 40. That cohort is sometimes known as "the Oregon Trail Generation" to distinguish it from younger peers. The Millennial age range runs 1981-1996, so the youngest Millennials are now in their mid-20s.
28
Have You Updated Your Video Strategy Lately?
Video is some of the most popular content online.
On the whole, video is more likely to be viewed, remembered, and shared than other content. The presence of a video on a page can positively influence consumers' behavior even when they don't take the time to watch it!
Video content is one reason why Homesale Realty excels in today's digital landscape.
14
Time to Review Your Online Review Process
Whether on social media or specialty websites, online reviews make a big difference in how potential clients see you. That's especially true if those discoveries are their first impression. One reason why Homesale Realty excels is our skill in reputation management.
Good reviews don't happen by accident. Yes, they're a reflection of all the hard work that you put into your relationships. But they also go a little bit further. Even your most satisfied clients won't necessarily think about leaving a review. In fact, negative reviewers are far more motivated!
24
Guiding Homebuyers in a Seller's Market
As housing demand continues to greatly outpace supply, 2021 is turning into a seller's market.
But it's not all bad news for buyers: Low interest rates continue to give them opportunities worth pursuing. One reason why Homesale Realty has been so effective over the last year is our ability to help clients navigate a market unlike any other in recent memory.
Buying a home in a seller's market is a little like sailing across the ocean. The old mariner's adage definitely applies: "You can't direct the wind, but you can adjust your sails." That equals finding ways to help clients move toward their goals while managing their energy and expectations.
