Posts with tag 'Join Homesale Realty'

Millennials are the single biggest generational group--in today's housing market, workforce, and the economy in general. When you join BHHS Homesale Realty, you'll have the opportunity to learn everything there is to know about marketing to this dynamic group.

Unfortunately, many real estate agents still harbor some major misconceptions about Millennials.

You can't go far in today's online world without finding a breathless think-piece all about the Millennials and what industries they're "killing" next. Luckily, research has shown that nearly 90 percent of Millennials are interested in using a real estate agent during their house hunt.

So, first things first--Millennials aren't the enemy! Especially not for a savvy real estate pro!

With that out of the way, it's easier to understand this group of buyers and how they fit into your business.

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Crack the Code to Great Listings

When you join BHHS Homesale Realty, you'll have a unique opportunity to learn all the tricks of the trade in real estate.

Sure, you could commit to learning on your own, but it's much easier to benefit from others' experience. This will get you on track to build your real estate practice faster. 

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Social proof is an important concept when it comes to growing your real estate practice.

No matter how long you've been in business, people want to know others "just like them" have had success with you in the past.

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Buyers and sellers talk about "the real estate market," but real estate agents know the truth: The U.S. is filled with thousands of individual markets. Each can have radically different conditions.

To brand your business and make the biggest difference for your clients, you should focus in on a smaller level: The neighborhood. Neighborhoods can each offer distinct challenges and opportunities, as well as amenities and culture that will appeal to particular kinds of people.

Learning a neighborhood inside and out is the ideal way to stand out in your field.

Still, even once you've learned everything you need to know about a neighborhood, you also need to communicate that knowledge in a way prospective clients will appreciate. They need to have a sense for your expertise before they will even reach out and contact you!

How can you make that happen? Let's look at six ways:

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A listing presentation is one of the most important steps in building a relationship with a new client. It creates trust necessary to ensure clients feel comfortable taking your advice. 

Plenty of new real estate agents get nervous about listing appointments. Once you understand the psychology of clients, however, it's much easier to foster genuine rapport.

Taking time to think deeply about this will also put you way ahead of many others who might be tempted to use high-pressure sales tactics.

To succeed in listing presentations--for yourself and your clients--use these techniques:

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